Course curriculum

  • 1

    Introduction

    • Module Introduction

    • About the Trainer

    • Syllabus

    • Text Book

    • Course Manual
  • 2

    Week 1

    • Lecture 1-The Foundations of Entrepreneurship

    • Lecture 2-Ethics and Social Responsibility: Doing the Right Thing

    • Lecture 3-Creativity and Innovation: Keys to Entrepreneurial Success

    • Lecture 4-Conducting a Feasibility Analysis and Designing a Business Mode

    • Articles
  • 3

    Week 2

    • Lecture 5-Crafting a Business Plan and Building a Solid Strategic Plan

    • Lecture 6-Forms of Business Ownership

    • Lecture 7-Buying An Existing Business

    • Lecture 8-Franchising and the Entrepreneur

    • Articles
  • 4

    Week 3

    • Lecture 9-Building A Powerful Bootstrap Marketing Plan

    • Lecture 10-E-Commerce and the Entrepreneur

    • Lecture 11-Pricing and Credit Strategies

    • Lecture 12-Creating A Successful Financial Plan

    • Articles
  • 5

    Week 4

    • Lecture 13-Managing Cash Flow

    • Lecture 14-Choosing the Right Location and Layout

    • Lecture 15-Sources of Financing: Equity and Debt

    • Articles
  • 6

    Assignment

    • Assignment Intro

    • Assignment Brief

    • Harvard Referencing guidelines